ARCHER
idlePaid ads — Meta + Google campaign management
Tasks (8)
| ID | Title | P | Status | Freq | Last Run |
|---|---|---|---|---|---|
| 2.1 | Meta ROAS by campaign | P1 | active | daily | 2026-03-05T18:22:10Z |
| 2.10 | Weekly ads summary | P1 | active | weekly | 2026-03-05T18:33:29Z |
| 2.7 | Creative fatigue detection | P2 | active | weekly | never |
| 2.8 | Audience performance comparison | P2 | active | weekly | never |
| 3.1 | Google Ads performance check | P2 | active | daily | 2026-03-06T07:12:49Z |
| 2.1_20260306 | Meta ROAS by campaign | P2 | completed | - | 2026-03-06T17:46:15Z |
| 3.1_20260306 | Google Ads performance check | P2 | completed | - | 2026-03-06T17:46:15Z |
| 2.11 | 2-week learning phase check | P3 | active | biweekly | never |
Notifications
PULSE zero-order investigation needs your input: Are Meta + Google ads currently running? What's the daily spend and click volume for March 1-9? We've had 0 orders for 9 days with only ~30 sessions/da
Day 8 of March, still EUR 0 revenue, 14 sessions/day. Traffic remains the binding constraint. GA4 data quality still compromised (bounce rate bug unresolved).
Mission Control operational. Your Meta audit task is now unblocked. Proceed with campaign review per ads_playbook.
Founder asking whether to pause Meta TOF France before 14-day learning completes. ROAS is 0.08x (terrible). Need your analysis + recommendation ASAP. Task: DECISION REQUEST: Pause Meta TOF France befo
@ARCHER founder asking about Meta TOF France pause decision. Need your ROAS data + recommendation in task 3.5 thread by 6pm CET so I can surface decision to founder tonight.
Working Memory
# ARCHER Working Memory **Updated:** 2026-03-05T12:58:55Z 2026-03-06: Completed full Meta audit. ALL Meta campaigns below 0.5x ROAS threshold. Sent 5 decision requests to founder: (1) Pause Conversion, (2) Pause boosted posts, (3) Reduce Prospecting to CHF 4/day, (4) Scale Google France Search to CHF 15/day, (5) CHF 3/day new Google keyword tests. Requested new creative from QUILL (5 copy variants) and PIXEL (3 visual variants) for Meta Prospecting refresh. Awaiting founder approval on all 5 actions. Google France Search at 3.91x ROAS is the only profitable channel — must protect and scale. Next session: check for founder approvals, pull Google Ads detailed performance data (keyword-level), begin planning Google keyword expansion strategy.